The newest category in resilient flooring is fast becoming a hit with homeowners, design mavens and consumer product experts alike. Debbie Travis, international television host and renovation expert, recently featured the new Tarkett FiberFloor product on her show. Consumer Digest ‘Best Buy’ awarded the new FiberFloor its prestigious Consumer Digest Best Buy Honor.

The Consumer Digest editors said of the honor, “You would have to pay more than double the price to get as many color choices as Tarkett’s Easy Living line offers. The line’s three collections – Classic, Fun and Fashion – have the most varied selection of vinyl designs that we’ve seen.”

FiberFloor combines the benefits of carpet, vinyl and laminate flooring all in one product. It also boasts over 200 designs in three collections, colors and textures, which include impressive faux stones, wood grains and rustic tiles.

Gary Finseth, Director of Marketing for Tarkett Residential said, “Consumers shopping for flooring in this economy want a dependable floor that provides ongoing value. Smart homeowners are discovering that today’s fiber-backed resilient sheet flooring products aren’t their grandmother’s vinyl. The latest options, like FiberFloor, offer incomparable design, style and durability – at a price that doesn’t break their budget. These floors look great every day and resist scuffs, scratches, indentations and even water.”

It is estimated that American homeowners change their interior décor every five years. One issue they face in “redecorating” is they feel stuck with the flooring they have no matter what else they may change. Well, apparently FiberFloor makes changing your flooring almost as easy as changing your paint colors. Choose a faux stone tile one year and replace it five years down the road with faux distressed wood planks.